Growth Resources and Indicators or the GRI is a system devised to maximize your performance and that of your organization by tapping into more objective data about people.

The GRI combines the power of the GRI behavior survey, online tools, and a transformational learning and coaching experience with support from GRI consultants.

The GRI’s performance-driven approach helps organizations build a more purposeful work environment, get better at hiring the talent it needs, and develop a company culture where employees can continue to grow, lead, and perform in their own way while working towards the best interests of the company too.

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The GRI scales within an organization, providing executives, managers, recruiters, and team members alike with a simple method and unique language to address complex people issues. You can learn about the GRI and speed up its integration by accessing the behavior profiles and our online platform which offers powerful predictive analytics on jobs, teams, and recruitments.

The complexities of human behavior are broken down into simple, manageable components. Thanks to its ease of use, the scope of applications for the GRI in companies is large. It includes:



Team building

Conflict resolution

Leadership development

Organization development


Mergers and acquisitions


Performance reviews

GRI Consultants are here to assist you

The GRI is delivered with the assistance of GRI consultants, enabling your company to apply the best of the GRI’s information in the most efficient manner wherever and whenever it is needed.

Our GRI consultants have an average of 20-years of experience at the executive level in small to large organizations, some also have extensive experience executive coaching and helping individuals and leaders from various industries worldwide.

Most GRI consultants hold advanced degrees and are certified by organizations such as the International Coach Federation (ICF).

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How is the GRI Different?

The GRI survey differs from other behavioral or personality surveys because of its simplicity and the depth and breadth of information it uncovers.

But the differences don’t stop there. The GRI includes a powerful coaching and learning component, and other components that make its performance-driven approach so unique and impactful.

Job Focus

We have developed tools and techniques for executives and recruiters to more easily assess jobs and create consensus of the behavior required. We have gathered data on hundreds of jobs, such as sales or client services, to assist in analyzing a wide variety of positions within a company.

Team Focus

Individuals are understood within the context of their teams. How people complement each other in order to reach common goals and how a manager’s style impacts team members is important information for understanding the path to team success.

Organization Focus

Every organization is unique, and so is its culture and the way people are hired, managed, and supported to perform as a group. The GRI was built to analyze a company’s overall performance, how the organization affects employee engagement, and how the organization needs to be lead.

Key Dimensions

Unlike many systems that measure a laundry list of traits, types, or themes, the GRI focuses on a limited number of key, work-related, replicable factors among individuals that remain consistent across age, culture, and gender. We analyze how these factors influence each other and define a person’s unique behavior patterns.

Dynamic Model of Personality

We not only measure an individual’s predictable, repeatable patterns of behavior, but also how they adapt to their environment. We call our model “dynamic,” which refers to the elastic nature of our personality’s ability to adapt and evolve.

Transformative Learning

The lessons taught at management and leadership development trainings most often vanish in a few weeks. Not with the GRI. Our GRI coaching and learning are the most stimulating service provided to our clients. Your knowledge starts to grow and stick from the first minutes of learning the GRI.

GRI Consultant Support

The GRI is delivered with the assistance of GRI certified consultants and other certified users within your company. Multi-level support enables you to apply the data provided by the GRI in the most efficient manner wherever and whenever it is needed.

Science and GRI

We perform all needed statistical computations to make sure our metrics meet the highest standards. Our scientific approach applies not only to measurements, but also how we learn, analyze the results with performance analytics, and implement and use the GRI system.


The GRI can scale within an organization, providing executives, managers, and employees alike with a unique language to address complex people issues. Online learning modules speed integration and usage within a company. Most other systems stay in the hands of a few experts.

Global Approach

The GRI survey is translated into 23 languages, with additional languages currently in development. We deliver our GRI trainings and services to people all around the world.

GRI’s Platform for People Analytics

The GRI online platform provides instant analysis of performance at the individual, team, recruitment, and organization levels and is accessible from anywhere in the world.

All data is classified as confidential and treated as such. We comply with General Data Protection Regulation (GDPR) and Privacy Shield standards. All connections to the platform are secure.

GRI – Lead Beyond Intuition

Lead Beyond Intuition: How to Build a High-Performing Organization is based on years of research and on-the-ground experience deploying the GRI. It introduces readers to its transformative power and offers creative solutions to radically change the way companies recruit and manage talent, foster teamwork, and build a culture that thrives.

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